Synopsis:
Together, we’re unstoppable. The new #BOSSxRussellAthletic digital launch celebrates team spirit, individual talent, and the power in lifting each other up. Meet our all-star cast, including Bella Hadid, Ashley Graham, Keith Powers, Lucky B Smith, and Taylor Hill, bringing their winning energy to our bold, new collection with Russell Athletic. Captured at New York’s iconic Gotham Hall, see the latest styles, featuring relaxed fits, sporty details, and a retro-inspired colour palette

Reeltag served as the US production company for Walter Films, a Paris-based production company. Reeltag played a crucial role in providing a range of services, including crew coordination, equipment supply, production insurance, and efficient below-the-line production management services. Our contributions ensured smooth operations and comprehensive support throughout the production process. The camera crew was directed remotely from Paris.